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Easy to implement:
Available in two packages: ![]()
Anonymous Web Site VisitorsThere are two types of people that visit your site: those you know (existing customers), and those you don’t know (potential customers). And while it’s comparatively easy to market to existing customers, the vast majority of visitors to your web site are anonymous; they haven’t supplied you with any information on who they are, or what they’re interested in. Or have they? In fact they have. Using Sitebrand you can automatically capture information on each visitor’s profile and behavior, using web analytics. For example, each person’s IP address, browser and language settings, online navigation path, and time spent on a page, all give you valuable clues on who these anonymous visitors are, where they’ve come from, and what they’re interested (and not interested) in. Armed with this information you can then segment visitors according to profile and behavior, and present these segments with real-time, personalized content – such as messages, ads, offers, promotions, discounts and recommendations – that improve conversion rates and sales. |